So I went to Somerset House on the very first day of London Fashion Week and I couldn’t have chosen the worse time to do so… It was windy and raining non-stop (what a surprise, London!!) and, therefore, there were not that many people around, which was quite disappointing.. Anyway, I did what I came to do, and that was to take some style snaps!
Here you go!
So I have noticed something happening in the fashion world… Some of the biggest designer brands have decided to turn to the music scene and hire some of the most famous stars to front their campaigns. Lady Gaga for Versace, Miley Cyrus for Marc Jacobs and Rihanna for Balmain. It is kind of a clever PR decision though. There is so much noise going on because of social media and our addiction to it, that the brands need something really captivating and bold to catch our attention for longer than the #regram moment and not all models can provide that. The collaboration between Lady Gaga and Versace, for example. The two are friends and resemble each other to the extent, that they look like mother and daughter, and that already ensures a huge press coverage. Moreover, this is Lady Gaga we are talking about, and wherever she goes, the buzz and anticipation follows. I think this is a really great match for the brand as Gaga manages to communicate the message of elegance, luxury , fearlessness and rock chic attitude that Versace stands for.
So here is yet another part from my outfit posts. I have a little story (which I weirdly remember) about the belt I’m wearing here..
When I was little, my dad bought a car abroad and when he came back home, we found a big bag of clothes in the trunk. My mum threw away almost everything, but we kept the belt because it was so interesting and, at that time, it looked rather funny. I remember thinking it belonged to a circus performers! Many years it was hanging at the back of my parents’ closet and nobody thought it could ever be put in use; however, a couple years ago, when I was visiting my parents, I found the belt and took it with me. While preparing for this photo-shoot, I was looking for some belt for the jump-suit and I accidentally came across this green, feathery creation. I put it on and I loved it! Somehow it worked… It injects the outfit with a sudden twist of the unexpected and I also love that it has a story attached to it… After all, the fashion is about telling everyone’s personal story through clothes…
Leather jacket – H&M; jump-suit – H&M; studded clutch – Bershka; necklace – TopShop; shoes – TopShop. 
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So here it is, the second part of my fashion shoot with Joanna Reich. The pictures are all similar in this post but they are my favourite ones so I crammed them all in for you to judge. This time I am wearing the same bleached denim shorts as in the last post, but I tried to create a different look by wearing the slouchy H&M sweater and studded high-top wedge sneakers. I found these shoes on eBay and I fell in love with the leopard print (which is starting to dominate in my wardrobe) and studs so I had to have them. I have never bought any clothes or footwear online before, so I was a bit terrified they (and other 2 pairs of shoes I bought on the same shopping spree) might not fit me, but they did! All of them! Sometimes a girl has to take a risk in order to get more original design. 🙂 
I am so glad to come back with my first style shoot! Me and photographer Joanna Reich finally decided to do it and, as I also received my first proper camera (Canon 600D), there were no more excuses. We have done more than 400 shots showcasing different outfits and my modelling skills (cringe) and I am going to do a few more posts featuring different styles.
Top – Hollister, shorts – Bershka, shoes – Converse, bracelet – Sting, sunnies – Camden Market, rings and earrings mostly TopShop.
On incredibly hot and sunny Saturday morning (it feels so weird to write these words when talking about London..) me and Joana decided to try The Breakfast Club. And no, I’m not talking about the movie. I’m talking about the great eatery where I had my best pancakes ever!! ☟☟☟♡♡♡
Last week me and my friend Joana from Grow in Fasion went to the event at theFolli Follie store in Regent Street (in association with Company magazine) and we had a good old girly time. First of all, the store and its merchandises were just beautiful… We could not stop gawking at the amazing jewellery (our mutual favourite was cuff bracelet) and watches. And let me tell you something about the bags… They were truly amazing. Yes, it is as simple as that. I could not take my eyes off of the yellow tote bag and a blue one from the K Vintage collection. The most important thing was the obvious quality of the bags and everything around us.
I was pleasantly surprised when I found out that the theme for the Met Ball 2013 was Punk: Chaos to Couture. Well, it kind of makes sense as punk references were all over the catwalks this season and it feels only right to pay the tribute to such a significant force that influenced our culture and fashion.
Costume Institute Gala is one of the most important fashion events of the year and guests really dress to impress. However, looking through the pictures of this years event it is clear that not everybody made enough effort to read the invitation and dress accordingly, and instead chose to play it safe and just look pretty… Well that’s just plain boring…
Here are some outfits that, in my opinion, really rocked the red carpet.
Gwen Stefani in Maison Martin Margiela
Cara Delevingne in Burberry
Debbie Harry has been a fashion inspiration for many decades and is still going strong. At the age of 67, she’s touring the world with her legendary band Blondie and is not shying away from the bold fashion choices.
Her style has been talked about for years and the pictures are known for everybody but I just couldn’t resist to pay a tribute to a great style.
Influenced by 70s and 80s music scene, Studio 54, Andy Warhol and New York youth, Debbie created a unique, rebellious, and unmistakable style with a major sex appeal which helped to sell records and make it in the music business as well as become a style icon. Wild blonde hair, sharp cheekbones, slender figure and daring clothes make the signature look of the Blondie’s front woman.
The fascinating thing is that looking through the pictures of her I realised that her style is pretty much in all the trends we have in the High Street right now. Double denim, rock’n’roll T-shirts, florals, trouser suit, neon make-up etc. are up on our styling lists so I guess that makes new wave princess Debbie Harry very relevant in a fashion world indeed!
So, finally, the day had come! We have a new and hip shopping place to visit! Yey! (We can never have enough of those, right??) & Other Stories, a new label under the H&M‘s umbrella, opened the doors in Regent Street on Friday.
The first thing that caught my attention was the design of the store. It felt quite sophisticated but creative at the same time. Quite minimalistic interior design, with a dominating white colour and many wooden as well as glass elements. Huge white staircase in the middle of the store creates kind of a classy feeling which makes our shopping even more enjoyable. And you can’t help but notice stage lights attached to the ceiling across the whole store. Anybody said ‘Cool’?
A few hours after official opening, the two-floor shop was buzzing with stylish fashionistas and, I had a feeling, there were some important fashion people wondering around and judging a new shopping gem too.
OK, so what is this new shop about?
It is something between East London meets modern classic meets new season trends. But it’s really about mixing and matching different pieces and creating your own unique look. Modern cuts and unusual garments differentiate & Other Stories from other high-street stores. I was particularly impressed with an edgy jewellery designs and footwear. Mostly In metallic or black colours, the shoes have the most creative designs I have ever seen (pictures below). East London hipsters will have a place to shop in Central London for sure. And let’s not forget a huge amount of make-up and beauty products available. The prices are also affordable for all of us who can’t really stock up on Chanel just yet..
So let’s get shopping!
Vicky Jo Lee 